Vacation Rental Business Ideas for Owners and Property Managers
looking back at the vacation rental market
I Predicted The Future Of Vacation Rentals But Was I Right? You can’t just look forward to 2017 without looking in the rear view mirror. You often need to look back at where you’ve been to appreciate and understand where you are and where the market is going. This is the time to reflect and become aware of the lessons you've learned. While detecting patterns both good and bad that… Read More
  • I think I missed this prediction, thanks for sharing it. It's like I picked up today's newspaper....

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  • Did this guy really present a "replacement prediction" what a slap in the face....

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  • Profile photo of Jay William

    I thought it was eerie how many of these predictions actually have happened. You're welcome Bobby!...

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    Yep he sure did. I was like what!!!...

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  • Profile photo of Troy Assaly

    Good recap. I remember reading your 2014 predictions and agreeing with you at the time. Sure has been a LOT of change in 2 years. Looking forward to your predictions for the upcoming year(s)....

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  • Profile photo of Jay William

    It's nice to know I had supporters :) The change has been consistent and hasn't stopped. These guys are not settled yet in this market, still much for them to figure out, so I still see more disruption happening as a result. The advice is still rel...

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problems-are-opportunities-1
I’m a firm believer that problems are often opportunities in disguise and therefore not valued as much as they should be. In business, a customer’s problem can actually lead to a new sale, especially when you offer another product or service that solves their newest problem. Turning your problems into profits is possible only when you squint your eyes and tilt your head, and begin to look at those problems… Read More
hurricane matthew storm florida vacation rental
A Big Storm Is Coming I’ve centered my life around the vacation rental capital of the world, Orlando Florida. I did it because this is where it all goes down in the vacation rental industry first. I do love it here! But Florida is known for more than its world-class theme parks and white sand beaches. We’re also known for being in the middle of a hurricane highway at least that's what… Read More
  • Hi Jay, I hope to see your next newsletter soon. It'll mean you're safe and up and running again. Take care of yourself and your family, Saskia...

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  • Profile photo of Jay William

    Saskia, I wanted to thank you for your concern during the hurricane. A big thank you!...

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cheap vacation rental marketing tool villa advertising resources
https://youtu.be/hp3AYfyUZfA   Can today's video help you offset the new HomeAway fees? Can it help you create a vacation rental offer that separates your property from all the others who aren’t using this? Will this $3 marketing resource make you thousands in additional booking income? Does this marketing technique dramatically increase the interest travelers have in renting from you? Only if you use it… This is the 3rd video I’ve… Read More
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    Hi Jay, I just checked out this video, very good. One important question though, you said it is all in the way you present it to your inquirer. Can you give an example of how you would present it? Thanks, Scott...

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  • Great idea, unfortunately- restaurant.com doesn't have any restaurants in Niagara Falls....

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  • Profile photo of Jay William

    Thanks Maria, it really is a great resource and one I've used so I know it works. I wish they were available everywhere but that doesn't get you off the hook Maria :) I did a quick search and found a food offer on another website in the Niagara Fall...

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  • Profile photo of Jay William

    Hey Scott, this is a great question. Thanks for posting it. First as I mention in the video I would not refer to them as coupons. I would refer to them as dining certificates or dining vouchers. (I like certificates better) You can put this on your...

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    Thank you Jay, but don't these "certificates" have expiration dates? For instance the $3 one that you mentioned. Do you purchase them ahead of time or after someone books? I look forward to the upcoming videos....

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  • Profile photo of Jay William

    You should purchase them ahead when there is a really good promotion like the one I shared in the video. Take advantage of their promotions and get a little bit of stock on them. They actually do not expire. You can even swap them out for different r...

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I’m sharing a powerful must read article today but it's not on my website. I’m going to share someone else's website today (Read on). I’m now working with yet another industry leader. These folks are well-known for creating great content and for helping small hotel and accommodation owners with their businesses.  So when they asked me if I’d be interested in a content collaboration, centered around helping their large following… Read More
vacation rental independence villa marketers
How VRBO Owners Become Independent Today we’re going to look at the success of another to help ourselves become better in our vacation rental businesses. You remember Kendall & Leina, right?  They're independent owners of several properties in the Gatlinburg - Pigeon Forge Tennessee area. Their rental company is  called Closer to Heaven Cabins. Several weeks ago I shared how they were able to drive 300 inquiries directly to their… Read More
  • How many units do you offer for rental? What is your pricing structure? Would you consider your pricing high, low or moderate. How many other units are actually in your area? I notice you talk about great service and quick response and great revi...

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  • What do you think about VacaCasa? They seem to be growing rapidly and focus on customer experience and management. I've stayed at one of their managed vacation homes in Tahoe and was really impressed. They are not in Puerto Rico yet but being in...

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  • Profile photo of Jay William

    Hey @sherwoodOR Vacasa has pros and cons. They do everything from "marketing to maintenance" the pro is, it's easy for you. The con is you're dependent on them. No different than our current situation with VRBO. Trusting in someone else completely fo...

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  • Profile photo of Kendall Luelf

    @SherwoodOR. I wanted to chime in and reiterate what Jay said regarding linking them to VRBO for booking. As tempting and easy as it may be, it will definitely affect your inquiries turning into bookings. You can setup a Paypal account for free and...

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  • @SherwoodOR, I can speak to our experience with Vacasa. We had them take over two of our properties for about 5 months. I would say their property management system was okay. We didn't do anything, completely hands off, and they charged us 25% as ...

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  • While I really enjoyed your post I'm not sure it answers the question of how to do without VRBO/Homeaway. I have stiff competition in my area as well and have been at this self-managed rental game for 15 seasons now. Fortunately, half of my renters...

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vacation_rental_marketing,_selling_tips,_overselling
Dear Vacation Rental Owners, Don’t have unrealistic expectations about your property manager! No, I am not a property manager, but I know how hard it can be for a good property manager to satisfy all the demands that come along with the job of managing a vacation rental property. Property managers often wear numerous hats and perform many jobs like - guest check ins and check outs, regular property maintenance,… Read More
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    Jay you're right it is all about setting the right expectations. I wasn't expecting to get a bill from my management company for $85 for changing a few light bulbs in the house. I was not expecting that. I should've known what that was going to cost ...

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    I would add we need to be careful with setting our expectations with our listing descriptions. Owners use adjectives very loosely when describing their vacation rentals. They'll use words like luxury when what their renting is not luxurious at all....

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    I would also add... When a problem occurs in our rental business with an employee, vendor, traveler or customer it will often come back to the expectations of what they thought would happen or receive and what actually happened. When we understan...

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    Exactly Baron!...

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  • The big reason owners and PMs do not get along is because there is an inherent conflict of interest. Actually, many conflicts of interest. 1. Unless PM manages only one owner A's properties and has only owner A as client, there PM can shift booking t...

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    Thank you for presenting your thoughts and experience as an owner. I would be interested to hear how a property manger would respond to these points. Very insightful, and some food for thought here. There does seem to be several areas that cause conf...

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  • How about billing the owner when it is the renter that could not find a pitcher in the cupboard (that was there), or renter says they don't have enough cookie baking sheets (there are enough to start a small bakery), so PM sends someone to buy cookie...

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  • I think I can make a prediction how they will respond: "not all PMs are like that"; "we do XYZ to keep our owners happy"; "we do not charge for X or Y". Regardless of the response, the inherent conflicts of interest will remain, just a better PM can ...

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  • Hi Jay. Great post! To respond from a PM standpoint (we manage over a hundred properties in the mountains of NC): I would say that it sounds like BML has had some bad experiences. I think this lines up exactly with your article and that the expectati...

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  • Just as I predicted. the long post can be summed up in "this owner had bad experiences"; "we are not like that"; "some owners are just too picky". I won't even go into Fair Housing Act - in no place I implied that I intended illegally discriminate, h...

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vacation_rental_housekeeping_the_deal_breaker
I have a free gift for you from a hospitality professional you can instantly download. (keep reading for the details) Nothing acts like a guest repellent quite like poor housekeeping. According to a white paper published by Emprise 97 % of people say cleanliness is the most important factor when booking accommodations. Well that's pretty much everybody! It does make me wonder about that other 3% though... This is "The Big… Read More
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    A vacation home doesnt have to actually be dirty for travelers to not book it because of concerns of cleanliness. Its all about perception, if your photos are dreary, dark and fuzzy you could be labeled as questionable. Old tube TVs also make me inst...

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  • We have a rental on the beach and things do get dusty and dirty. This is what we do. We have a team, a gardener, window washers and patio/pool crew. Two girls. One is a great organizer , the other is the super cleaner. That works for us on a 3 bedroo...

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  • Cleaning is our #1 target area and our #1 compliment from guests. 2nd is maintenance of facility including regular updates and again our 2nd largest compliment area from guests. A majority of our guests are returning guests. Too simple: Well mainta...

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  • Profile photo of Jay William

    Hey Lynn, hats off to you! Keeping a beach property does indeed propose more housekeeping challenges. You're on top of your game and going through great lengths to keep the place clean and guests happy. Awesome job! Looks like youve developed a team...

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  • It was NOT easy getting this "TEAM". We have had them work for us personally and found their good points...and gave them THAT job.... We are off the grid, in Mexico, all solar and a very green home. We do live on the property. It does make the rentin...

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29 FREE & CHEAP TOOLS TO DEVELOP YOUR INDEPENDENCE AND BRING IN BOOKINGS!

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29 FREE & CHEAP TOOLS TO DEVELOP YOUR INDEPENDENCE AND BRING IN BOOKINGS!

FREE DOWNLOAD - GET THE BREAKAWAY KIT NOW - ($49 VALUE)

Don’t worry! We don’t spam :)